NBA Beef Expo at North West Auctions

The Society’s Performance Championships were held at Beef Expo 2024 on 27th April, judged by Adrian Rundle from Newquay, Cornwall.  His female and overall breed champion was a lovely polled heifer from Richard Hartshorn, Telford, Shropshire – Cilgwrrwg Hastey (HP), by Brafferton Kudo and out of multi award winning Cilgwrrwg SAS Zoom (AI) (HP), herself rated EX95 in her female classification.

AHDB Rankings

The breed has been deservedly rewarded in the August 2023 AHDB native rankings of five commercial traits. Five breeds were ranked, and South Devons came out on top for three of those traits: Carcase weight rankings Carcase conformation rankings (joint first) Average daily carcase gain In an industry where price is paid on weight and grade, this is valuable recognition of the commercial beef traits of the South Devon, and should be an encouragement to beef producers looking to maximise production potential and output. The next evaluation is due at the beginning of December.

National Herd Competition 2023

Many congratulations to Peter & Ashley Rowe whose Trewint herd at Menheniot, Liskeard, Cornwall recently won the National Herd Competition, beating 19 others across the country in this impressive achievement!

Herd Competition Announcement

We are delighted to announce that the winner of this year's Herd Competition is Edward Hawkins from Trull, Somerset. Edward runs the Cutsey herd with his wife Sian, and with help from his brothers William & Nick. This win comes on top of their recent shortlisting for Farmers Guardian Beef Farmer of the Year. The Open Day will be held on Wednesday 5th October, 1.30 pm for 2 pm. Please book your space with the office on 01392 447494 or e-mail

Breed Records Smashed at Lumbylaw Dispersal

The dispersal of the main portion of the Lumbylaw herd of over 200 South Devons was a flying success for the breed and the breeder. After 50 years of breeding pedigree South Devons Robert & Sally Lee took the decision to retire and commissioned Kivells at Exeter to conduct the dispersal of the herd.